chevron-downOval Copy 3GroupGroup 21Group 3Page 1noun_957302_ccGroup 20Group 22Grouptick
hero-mask

History

Company
  • 1940s – Pyrethrum first planted in Australia in 1940s
  • 1983 – Pyrethrum trials first planted in Tasmania by Commonwealth Industrial Gases (CIG), a subsidiary of British Oxygen Company (BOC). Crop established from tissue culture plants
  • 1986 - Ian Folder appointed Operations Manager to establish pyrethrum industry in Tasmania. First commercial plantings established from vegetative splits
  • 1987 – First plots harvested with prototype wet harvester
  • 1989 – CIG continues to invest to commercialise the fledgling industry. Increased production to 800 hectares. Begun exporting to North America
  • 1990 – Robust dry harvesting method developed that significantly reduced harvesting cost and utilised the sun's energy to field dry flowers in situ, replacing energy intense kiln drying of flowers
  • 1992 – Trials commenced on using new improved high yielding varieties capable of germinating from seed, a breakthrough that eventually resulted in improved crop productivity
  • 1994 – Research trial commenced into new refining technology
  • 1995 – In less than 10 years, Australia had grown to become the second largest pyrethrum producer in the world
  • 1996 – Botanical Resources Australia founded after management buyout of CIG’s pyrethrum assets, led by Ian Folder AM. BRA entered strategic long-term supply agreement with MGK and other US based companies
  • 1997 – Move to seed based production in the field significantly reduced production costs from AU $2400 p/ha to <$500 p/ha
  • 2000 – Continued investment in production area and scale up of proprietary extraction and refining technology increased output of Pyrethrins technical products to meet demand from major customers in North America and Europe
  • 2002 – Continued expansion necessitated a change in strategy - BRA dramatically increased commercial farming operations to complement strategic alliances with long-term growers
  • 2006 – S.C. Johnson launched automatic metered aerosol powered by Australian grown Pyrethrins for the household market. Marked for global rollout
  • 2007-2008 – Major supply partnerships forged with S.C. Johnson and BASF – Pyrethrins now BASF's second largest active ingredient in the U.S. structural pest control market
  • 2009 – Tasmania is now the world's largest growing area for the special pyrethrum daisy and BRA the single largest producer of Pyrethrins technical products. Major exports to North America and Europe
  • 2012 – BRA started producing energy dense bio-fuel from pyrethrum green waste. Used to power operations of major Tasmanian agri-businesses
  • 2014 – Strategic investment in production of animal stock feed for the dairy market
  • 2015 – BRA is focussed on demand generation activities in emerging markets Asia, LATAM, and MENA
  • 2016 – BRA launches the Australian Natural Pyrethrins consumer brand program in partnership with the world’s No.1 household insecticides company